USE CASES

Explore Server-side tagging with inspiring use cases

Server-Side Tagging offers marketing agencies and their clients control and accuracy in data collection. They achieve higher measurement accuracy , address privacy issues and improve web shop performance. In the use cases below, we show how several eCommerce web shops and marketing agencies have leveraged AdPage's Server-Side Tagging solution to improve their data quality and optimize their marketing efforts.

Pim - Dutchies.com

It became clear that reliable and qualitative data were essential for further growth. By switching to server-side tracking, Dutchies would gain more insight into campaign performance and thus drive results in a more targeted way.

Levi van Wijngaarden - Prodos

Additional data provides valuable insights. Customers can now make much better choices about how to use the various channels and deploy budgets. And their customers (consumers), in turn, get to see relevant content and ads across channels.

Raynor Lam - AdSlam

Raynor of AdSlam saw dramatic improvements in conversions and data quality by implementing server-side tagging from AdPage. This led to over seven times more conversions for a fraction of the cost, much to the satisfaction of his clients. Thanks to accurate and legislation-compliant data collection, campaigns are now more effective than ever!

Luc Holterman - Media Doctors

How AdPage changed our data collection and improved our customer relationships: "thanks to their tools, we have more data and a better overview, which helps us serve our customers even better."

Rico van Vuuren - Tree Online

With server-side tagging to unprecedented precision. Online marketer Rico from Tree Online shares how the Server-Side Tagging solution has optimized their data collection for campaigns and significantly increased value for clients.

Leon Verstraaten - Detailrs

Thanks to the implementation of Server-Side Tagging, Detailrs now has 60% more data available. This allows owner Leon Verstraten to better track the visitor journey and optimize his campaigns, resulting in more conversions and better performance in both Meta and Google Ads.

Michel Gort - Pienter

With years of experience in SEO, SEA, content and social media, Pienter helps businesses grow. With their down-to-earth and practical approach, they have already successfully transitioned several clients to Server-Side Tagging. This privacy-friendly technique offers deeper insights that benefit both Pienter and their clients.

Laurens Derks - Neofollics.com

With the implementation of Server-Side Tagging, Neofollics, manufacturer of hair growth products, gained crucial insight into their advertising channels. This resulted in targeted deployment of ad budgets and impressive revenue growth of 92%. Neofollics aims to be the world leader in hair growth products by 2030, thanks to the accurate measurement and analytics made possible by AdPage.