The biggest difference is in how they communicate. A traditional API works on the "pull" principle: your system actively requests information from another system. Imagine your Web shop asking your inventory system every hour, "How many products do we have left?" Even if nothing has changed, your system keeps asking this question. On the contrary, a webhook works on the "push" principle: the other system automatically sends information to your system when something changes. In this case, your inventory system would only send a message when a product's inventory drops below a certain level. You don't have to keep asking, you automatically get a message when something important happens.
This difference makes webhooks more efficient in many situations. They use less bandwidth because they only send data when there is really something to report. For your server, this means less work and lower costs. However, you do have to make sure your system is reachable for these messages, which requires certain security measures.
In practice, both techniques are often used together. For example, a web shop might use webhooks to hear instantly when a new order arrives, while at the same time it uses an API to retrieve product information when a customer visits the website. So a webhook is not an API per se, but a specific way of communicating within the broader API landscape. It is a powerful method that is especially useful for real-time updates and events. By understanding the difference, you can make smarter choices for your own systems.
A webhook is an automated communication mechanism that sends data from one system to another when a specific event occurs. Unlike traditional APIs that require you to actively request information (pull), webhooks work on the "push" principle: they automatically send information as soon as something relevant happens.
You can think of a webhook as a digital letter carrier who delivers a message immediately when something important happens. For example: when a customer places an order in your web shop, a webhook can automatically forward this information to your inventory management, accounting system and shipping partner. Webhooks are efficient because they send data only when needed and require a publicly accessible endpoint (URL) to receive the messages. They are ideal for real-time integrations between different applications.
A hook URL is the Internet address to which a webhook sends its data. It is basically the endpoint that listens to and responds to incoming webhook messages. When you set up a webhook, you must provide this URL to the sending service so it knows where to send the data.
The push principle (webhooks) is smarter in situations where real-time updates are crucial and events occur irregularly. Push also offers advantages when data volumes are significant, server resources must be optimally utilized, or immediate action is required for certain events.
The pull principle (traditional APIs) is better when you want to control exactly when data is retrieved and there is a stable, predictable information demand. Pull also works better when your system is behind a firewall with no public access, you prefer simple implementation over complexity, or you want to control the frequency of data exchange.
The ideal solution often combines both methods, tailored to specific business needs.
A webhook is not an ordinary REST API, although they are related. The fundamental difference is in the direction of communication. A REST API works on the request-response model, where your system actively sends requests to retrieve data. A Webhook works the other way around, automatically sending data to you when something happens. REST is a set of architectural rules applied to APIs, while a webhook is actually a subset of an API. A REST API requires a user to explicitly request data, while a webhook does not require a request, it sends data as soon as a certain event occurs. Technically, webhooks do use HTTP protocols just like REST APIs, but with a fundamentally different approach: reactive versus proactive, pull versus push, request versus receive automatically.