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Stielman consists of a strong collective of experts and specialists who master all facets of metalwork. Metalwork is skilled work, and skilled work requires knowledge a skill from true craftsmen. Such craftsmen can be found at Stielman. Stielman provides total solutions in metalworking, from sheet metal to machining and from assembly to construction work. This landing page from Stielman was created to fill a vacancy for machining specialist.

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A job landing page like this one from Stielman is employable within a job application process. Indeed, this is a good landing page when it comes to a job application page, as there is only information about the company and about the job on offer. On this job page, in addition to all this information, there are also call-to-action buttons present. These buttons lead the visitor to a contact page with a contact form. There is no other superfluous information or other type of distraction present, the applicants are thus optimally enticed to apply.

In addition to being an application page, this landing page is also an employer branding page. Employer branding involves managing and influencing your employer reputation. It includes all activities carried out to position the organization as a good employer. Your employer reputation is something that an organization itself does not possess, in fact, it exists in the minds of employees and job applicants. Influencing these opinions and thoughts is very important for an organization and can be done with the help of an application landing page, among other things.

The contact page of this landing page asks for personal data such as the applicant's name, email and phone number. To maximize the conversion rate of an online form, the threshold for visitors to fill it in should in principle be as low as possible, but this is obviously more difficult within a job application process where the collection of personal data is important. So on a job page there will have to be a good balance between getting the necessary personal data without asking for too much personal information.